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FOR SCREEN OWNERS

Monetize Digital Screens in Delhi

Delhi's inventory cuts across very different audiences in a way few other Indian cities do — the same operator might own screens that reach a Rajpath commuter, a Vasant Kunj shopper, and a Dwarka resident on the same day. Most of that demand is fragmented across direct relationships today.

32M · Metro population
6 · Top districts
India · Region

The Delhi market spans the capital itself plus Gurugram and Noida — together the largest DOOH catchment in India by population. Delhi's mix of government, corporate, retail, and tourism inventory gives it unusual category breadth: a single campaign can hit policy makers, MNC executives, mall shoppers, and metro commuters in one buy.

Delhi on DigiAds: DigiAds aggregates demand in one marketplace and gives your inventory a single self-serve front door for brands. You set the rates, the platform handles the bookings, billing, and proof-of-play.

Where the demand sits

The districts, audience segments, and venue types DigiAds advertisers actually buy in Delhi.

High-density districts

Top 6 neighborhoods

  • Connaught Place
  • Saket
  • Vasant Kunj
  • South Extension
  • Karol Bagh
  • Dwarka
Audience segments

Who's in front of the screens

  • Government and PSU professionals
  • MNC executives in NCR
  • Daily metro commuters (DMRC)
  • High-income retail shoppers
  • University students (DU, JNU)
Notable venues

Where DigiAds already runs nearby

  • Select Citywalk, Saket
  • DLF Promenade, Vasant Kunj
  • Ambience Mall, Vasant Kunj
  • Delhi Metro stations
  • Indira Gandhi International Airport

Delhi CPM range

Indicative range that operators currently charge in Delhi. You set your own rate — premium venues sit at the top of the band.

INR 220–1100
CPM range, per screen per play

Regulatory note

MCD and NDMC advertising rules apply to outdoor displays in their respective jurisdictions; indoor venue screens (malls, hospitals, hotels) are not subject to MCD permits.

Common questions

How long until my Delhi screens are taking bookings on DigiAds?

Typically 24-48 hours. Sign up at billboards.digiads.in, install the DigiAds app on the screen via the 6-digit pairing code, set your rate, and your inventory appears on the marketplace. India-based advertisers see it immediately.

What rates do Delhi operators typically charge?

The current marketplace range in Delhi is INR 220-1100 CPM, set per screen by the operator. Premium venues in high-density districts (Connaught Place, Saket) sit at the top of the range. We surface comparable-screen rates so you can position competitively.

What regulatory considerations apply in Delhi?

MCD and NDMC advertising rules apply to outdoor displays in their respective jurisdictions; indoor venue screens (malls, hospitals, hotels) are not subject to MCD permits.